Apr 14

PayPal is widely maligned but for me it has got one huge thing in it’s favour - I know it, it’s in my Pod!

I spend my time preaching about the value of consistency and familiarity but seldom do I get such a violent reminder as I did a few weeks ago. Having bought a few things on eBay I was going through the process of bulk paying for them when  I was stopped dead by one item that required me to go through a “channel partner”. This was a nightmare; I wanted to go click, click, click to pay for my stuff in my familiar way and now I had to look, search, read, learn.

Yuk!

Keep it simple = keep it familiar (unless you can improve on it - lower sellers fees is not an improvement, ever)

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